👋 About
I build product systems that ship.
I’m Michael Luchen, a product leader (Director of Product / Head of Product) specializing in B2B SaaS, AI-native product systems, and scaling distributed teams.
Over 12+ years, I’ve led 50+ products for 10-person startups and global brands (including Adidas and Callaway). I care about building product organizations that ship like startups but scale like enterprises — with systems that ship, and teams that thrive.
Where I’ve led product
Float — Director of Product (Global, remote-first B2B SaaS)
Most recently, I served as Director of Product at Float, a 14-year-old, bootstrapped, fully distributed resource management platform.
I joined as the company was doubling in size and helped lead a multi-year transformation that:
- Moved the org from handoffs and irregular releases to cross-functional squads, continuous discovery, and continuous delivery
- Launched a “One Team, One Roadmap” operating model that unified 50+ people across 15+ time zones and brought product, platform, and GTM work into a single view
- Helped drive 46% ARR growth and a 48% reduction in churn, while Float reached G2’s #1 resource management platform position
I also authored Float’s early generative AI strategy and helped establish its Intelligence squad in partnership with Move37, focusing on agent-driven workflows (agent flows alongside user flows), not just a chat box bolted onto existing features.
Crema — Product leadership across 50+ products
Before Float, I spent nine years at Crema, a digital product studio where I led product management as Director of Product Management for a ~50-person team:
- Built the Product Management practice from the ground up
- Led product strategy and delivery for clients ranging from startups to global consulting firms
- Designed frameworks and ways of working that leadership later described as having my “fingerprints woven through” the systems, processes, and values of the studio
Along the way, I’ve also:
- Hosted The Product Manager Podcast (now part of CPO Club), interviewing product leaders on how the craft is evolving
- Written about product, remote work, and collaboration for Miro, The Product Manager, The Digital Project Manager, and others
What I’m focused on now
In 2025, my family and I relocated from the Washington, D.C. area to Athens, Greece to be closer to extended family and cultivate a different balance between tech and everyday life.
I’ve time-boxed this chapter as a Relocation & R&D Sabbatical, based in Athens and working US/EU hours. Right now my focus is on:
- Prototyping AI-native product systems
- Using LLMs, agents, and lightweight automation to rethink product ops, discovery, roadmapping, and stakeholder communication
- Advising a small number of growth-stage B2B SaaS teams
- Product transformation, PLG, and GTM systems
- Mentoring student teams in the ACS Athens Open entrepreneurship program
- Product strategy, discovery, business modeling, and pitching
If you’d like the more personal story behind the move and this season, I wrote about it in: A new chapter in Athens.
How we might work together
I’m a US citizen based in Athens, Greece, working across US and EU time zones. I’m available now for:
-
Full-time leadership
Director / Head / VP Product roles at remote-first or hybrid B2B SaaS companies. -
Selective fractional work
1–2 Fractional CPO / product advisory engagements focused on product transformation, PLG, and AI-native product systems.
If your roadmap is stalling, releases are slipping, or product and engineering feel misaligned — and you want a systems-driven product leader who’s done this at scale — I’d love to talk.
👉 Read my Personal Readme (“user manual”) to see how I work
👉 Or connect with me on LinkedIn